We ask Claude, with live web search, the questions your buyers ask about your category, then show whether it names you, who it names instead, and which sources it reads.
No sign-up to run. Takes about a minute.
01Named or notWhether Claude names you when buyers ask real questions about your category, and how high.
02Who it names insteadThe brands that take your place in the answers, and how often.
03What it readsWhether Claude read your own site while answering, or only other people’s.
04A fix orderFindings drawn from the answers themselves, mapped to our Search team.
The audit report
Every gap, its evidence, and the fix that closes it.
Six sections, written for the person who has to act on it. Every finding carries the evidence behind it and the change that fixes it.
Example: a B2B payroll software company
AEO audit · acmepayroll.comSection 2 of 6
Citation share by engine
Share of sampled answers in which Acme Payroll was named, across 12 questions and 5 sessions per engine.
ChatGPT25%
Perplexity42%
Gemini17%
Google AI Overviews33%
RecommendationPerplexity leans on third-party reviews; Gemini on structured data. Each engine needs a different source to quote.
How the audit works
Sampled like a buyer, scored like an analyst.
AI answers change by phrasing, region and day. We ask the same questions several ways across several sessions so the score reflects a pattern, not a lucky prompt.
4buyer questions in the free audit
12+questions and 4 engines in the full audit
5category studies run the same way
01
Build the question setFrom your domain and category we write four questions a buyer would ask: a shortlist, a real buying constraint, alternatives to the leader and a head-to-head. None of them names you.
02
Ask like a buyerEach question goes to Claude in a fresh session with live web search, exactly as a buyer would type it. The full audit adds ChatGPT, Perplexity, Gemini and Google AI Overviews, and repeats each question across sessions.
03
Count who gets namedWe find your brand in each answer with the same matcher our research studies use, note its position, list the brands named instead and check which sites were read.
04
Diagnose and sequenceThe answers are read for why each brand was chosen, and the gaps become findings, most important first.
Questions
Before you run it.
Yes. The audit on this page is free with no sign-up, up to three runs a day. The full audit, with more engines and repeated sessions, is free too as part of a growth audit call.
It is a snapshot: four questions, one session each. AI answers vary by phrasing and by day; in our CRM study, 61% of the brands named for a question were the same from one day to the next. Treat the score as directional. The full audit repeats each question to show the pattern.
The free audit asks Claude with live web search. The full audit adds ChatGPT, Perplexity, Gemini and Google AI Overviews, and Copilot or regional engines on request.
We use the domain and category you type and read your homepage title. The result is kept for 90 days so its share link works; nothing else is stored.
Nothing unless you want it to. If you ask, a strategist walks you through the fix order and gives a projected number before any contract exists.
Results come from four buyer questions put to Claude with live web search, one session each. AI answers vary by phrasing and by day; the full audit samples more engines and repeats each question.